Monday 1 February 2010

Avatar




Avatar is a film directed by 'James Cameron' and created by '20th Century Fox', which was released on the 17th of December 2009. 

Production of Avatar

Movie Budget 

Avatar had a budget of $200 million for its production budget, making it the highest film production budget of all time world wide. How Avatar managed to get this large sum of finance was mainly due to 20th Century Fox, due to the film institution being a conglomerate and so has a wide range of subsidies and other media institutions to gain its profits from. 20th Century Fox was also in synergies with other film institutions which were smaller but contributed a significant amount to the production budget. The following film production companies of Avatar are:
  • Twentieth century -fox film 
  • Dune entertainment
  • Giant studios 
  • Ingenious film partners 
  • Lightstorm Entertainment 
If I compare Avatar with 'This is England', the budgets between both films is large in difference due to Avatar having the highest production budget ever, while 'This is England' having a very low budge of 1.5 million due to it being a British independent film. This contrast largely emphasises how small the British film industry is compared to the American one.

Casting

The cast of Avatar are mainly known from sci-fi and action genre films and so certain audiences of Avatar may have already known them. 'Sigourney Weaver' was apart of the Avatar cast, known for her role as the main character in the alien franchise which was also created by James Cameroon and so fan's of James Cameroon and his films would have already known Sigourney Weaver. Sam Worthington was the protagonist of the film, who was known for his role in 'Terminator 3' and 'Clash of the Titans'. Zoe Saldana plays as the nav'i princess, know for her roles in 'Star Trek' and 'After Sex'.
If I compare Avatar with This is England, there is a large star power difference in terms of well known actors used in each movie. This is England used a low key unknown cast of members, who made the film a success based upon their sheer acting performance which gave the movie realism to the audience to make them want to watch it. Avatar had well acting actors and medium star power, which certain cast members were known from previous major films which audiences of Avatar would have probably already known.   

Composer  

Avatar's music composer was 'Horner', known for composing songs in the hit movie Titanic (another film directed by James Cameroon). Leona Lewis song 'I see you' for Avatar's promotional music song, giving Avatar star and music power due to how Leona Lewis is a huge national singer known world wide.

This is England didn't have a well known music composer due to its low production budget. Most of the 80's songs which were used in the film were mainly reused songs from famous singers, it was only a few number of songs which were composed for the film, which were really even used. 

Distribution
Avatar was given a universal release, where it was released through most of the world on the 17th of september 2009. The film was released in thetrical cinemas, especially in cinemas with digital 3d and Imax screenings to show the film. the film then was released on home entertainment on DVD, Blueray and on downloadble websites.

This is england wasn't ever given a universal release and wasn't released through nearly every country the world as Avatar was. This is England surely wasn't released in 3D aswell at cinemas and at home entertainment, although 3D technology wasn't widely used back in 2007 as it is now and so the film never got the opportunity.

Exbition